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The 9 Most Significant SEO Metrics You Need To Study

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<span style="font-family: "verdana" , sans-serif;">Track your results: 9 efficient SEO metrics to study and apply</span></h3>
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<span style="font-family: "verdana" , sans-serif;">Lots of SEO specialists, especially new ones, feel uncertain about what metrics they should use to track their results. This is the way you can estimate your work and get a better understanding on what has been done - you can see what direction you should move on and whether this work was actually worth of your time.</span><br />
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<span style="font-family: "verdana" , sans-serif;">The easiest way is to check your keywords ranking, but did you know that using single metric is not enough to describe the real facts?  Multiple metrics (also known as key performance indicators) are the real numbers which you get from your website and can work on. You get it from the analytics tool you use (Google or KISSmetrics) and helps you calculate, evaluate and improve your SEO efforts.</span></div>
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<span style="font-family: "verdana" , sans-serif;">In this article we will show you 9 different ways how to use multiple metrics and get benefits. Ready to improve your SEO?</span><br />
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<span style="font-family: "verdana" , sans-serif;"><a href="https://1.bp.blogspot.com/-yx-VnVFuHd0/W6mRuPvjD2I/AAAAAAAADNc/il4XwUoxOlkcORug83UtUCC392ZT-UwTwCLcBGAs/s1600/seo1.jpg" imageanchor="1" style="font-family: "Times New Roman"; margin-left: 1em; margin-right: 1em; text-align: center;"><img alt="The 9 Most Significant SEO Metrics You Need To Study" border="0" data-original-height="1067" data-original-width="1600" height="426" src="https://1.bp.blogspot.com/-yx-VnVFuHd0/W6mRuPvjD2I/AAAAAAAADNc/il4XwUoxOlkcORug83UtUCC392ZT-UwTwCLcBGAs/s640/seo1.jpg" title="" width="640" /></a></span></div>
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<b><span style="font-family: "verdana" , sans-serif;">1.Number of clicks</span></b></div>
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<span style="font-family: "verdana" , sans-serif;">One of the first metrics you may consider is the number of clicks. You can get a report from Search Console (go to search traffic - search analytics) and see how many organic clicks were received from the website and how exactly they were generated. Comparing this data with statistics of other months you can figure out what search queries attracted these clicks and use this info for the future.</span></div>
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<b><span style="font-family: "verdana" , sans-serif;">2.Bounce rate</span></b></div>
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<span style="font-family: "verdana" , sans-serif;">If a person visits just one page on your website and then leaves, it is considered a 100% bounce rate by Google Analytics. A high bounce rate can be both negative and positive: it shows you that the information placed on your website is not relevant or interesting to users so they leave the website not clicking to other pages. It can also happen that on this page user got the info they were looking for at once, so they just read it and left. You can check your bounce rate going to Behavior – Site content – Landing Pages.</span></div>
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<b><span style="font-family: "verdana" , sans-serif;">3.Exit pages</span></b></div>
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<span style="font-family: "verdana" , sans-serif;">Following the previous metrics, once again we point that understanding which pages cause users to eave is important. You can do it with the help of info provided by these exit pages to test various configurations and try to achieve the effect you want. Think what is wrong with highest ranked exit pages here going to Behavior – Site content – Exit pages. One of the ways to make user stay longer on your pages is good content that can be achieved by good quality interesting texts. This is like <a href="https://essayspirit.com/" target="_blank">essay writing service</a> – check for copywriters who can improve it.</span></div>
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<b><span style="font-family: "verdana" , sans-serif;">4.Organic traffic </span></b></div>
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<span style="font-family: "verdana" , sans-serif;">Everything that matters is your traffic – tracking it is efficient for your SEO performance. The indicator of users increase via search engines gives you confidence that your rankings are going higher for the keywords you target at and for those you don’t. This is actually the purest metrics you can use which gives you a proof that your efforts give good results and bring you more visitors.</span></div>
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<b><span style="font-family: "verdana" , sans-serif;">5.Go mobile</span></b></div>
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<span style="font-family: "verdana" , sans-serif;">Google statistics says that those websites which are not optimized for good work on smart phones or tablets will be ranked lower. In 21st century going mobile is rather a must, then a decision. So check where users have troubles using mobile devices and adjust appropriately. You can do it via Search traffic – Mobile usability. You can also use accelerated mobile pages to improve user experience.</span></div>
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<b><span style="font-family: "verdana" , sans-serif;">6.Remove duplication's</span></b></div>
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<span style="font-family: "verdana" , sans-serif;">Did you know that multiple pages with the same headings indicate that they are all about the same topic and lower your rankings in Google? Open Google Search Console and check the number of duplicate titles, descriptions, H1 or H2 in your content. Once again, take care of your content and make sure it is unique and not just copy pasted from other similar websites.</span></div>
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<b><span style="font-family: "verdana" , sans-serif;">7.Crawl errors</span></b></div>
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<span style="font-family: "verdana" , sans-serif;">If you cannot count on Google in crawling your website successfully, honestly your chances are really small. Understand what pages of your website do not let Google bots crawl it and you can fix them to avoid these problems before it can seriously impact your rankings. You can do it via Crawl – crawl error report on the Search Console.</span></div>
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<b><span style="font-family: "verdana" , sans-serif;">8.Quality of inbound links</span></b></div>
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<span style="font-family: "verdana" , sans-serif;">SEO has always been greatly impacted with back linking and its quality is now more important that the quantity. Evaluating the quality of your back links lets you come up with more relevant and appropriate links and to build campaigns for increasing your traffic. You can do it via Traffic sources – Referral.</span></div>
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<b><span style="font-family: "verdana" , sans-serif;">9.Returning users</span></b></div>
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<span style="font-family: "verdana" , sans-serif;">The number of users that return to your website is priceless – it lets you know that the content is relevant and useful for them and you are doing everything right. Plagiarism and boring content will not bring users back and you cannot email them and ask to return. That is why it is necessary to track the number of new and coming back users, its percentage to see what is going on and what you need to change. Record these numbers at least once a month – this is the most valuable traffic you may ever have.</span></div>
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<span style="font-family: "verdana" , sans-serif;">In 2018 SEO metrics like page views or key words ranking do not work anymore. You should be ready to use the metrics provided above and keep trying to <b>improve your SEO strategy </b>– only that will lead you to future success.</span></div>
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<b style="font-family: verdana, sans-serif;">About the author:</b><span style="font-family: verdana, sans-serif;"> </span><b style="font-family: verdana, sans-serif;"><u>Jennifer Pauli</u></b><span style="font-family: verdana, sans-serif;"> graduated from Corvinus School of Management and finished the faculty of Journalism at Corvinus University of Budapest. Currently, He is an editor, business writer, and copywriter, working with enough well-known companies, blogs, and personalities. Follow her on </span><a href="https://twitter.com/pauli_jennifer" style="font-family: verdana, sans-serif;" target="_blank">Twitter</a><span style="font-family: verdana, sans-serif;">, </span><a href="https://plus.google.com/111025578228393343008" style="font-family: verdana, sans-serif;" target="_blank">G+</a><span style="font-family: verdana, sans-serif;"> and read the </span><a href="https://paulijennifer.blogspot.com/" style="font-family: verdana, sans-serif;" target="_blank">personal blog</a><br />
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The 9 Most Significant SEO Metrics You Need To Study

Track your results: 9 efficient SEO metrics to study and apply Lots of SEO specialists, especially new ones, feel uncertain about what m...

Tips for Locally Independent Freelance Writers

<span style="font-family: "verdana" , sans-serif;">Just imagine waking up in the comfortable hotel room on the Riviera or somewhere in Florence, drinking a strong cup of coffee or cappuccino, going for a walk, chatting with strangers, and then getting your book or blog started. Could you believe that it can be your daily routine? This is how freelance writers, who value local independence, live and enjoy their work. You can easily travel around the world, do some awesome things, and then write about those awesome things. But the first thing you should learn is how to integrate travel into your life and write from wherever you wish. Here are some useful tips for you.</span><br />
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<a href="https://4.bp.blogspot.com/-S6eMD7831ng/W3FoWig7JnI/AAAAAAAADMU/6CWUmFCVLq06Q7zjG-Q27gJu2Ew1cANLQCLcBGAs/s1600/red-hands-woman-creative.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img alt="Freelance write" border="0" data-original-height="853" data-original-width="1280" height="426" src="https://4.bp.blogspot.com/-S6eMD7831ng/W3FoWig7JnI/AAAAAAAADMU/6CWUmFCVLq06Q7zjG-Q27gJu2Ew1cANLQCLcBGAs/s640/red-hands-woman-creative.jpg" title="" width="640" /></a></div>
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<span style="font-family: "verdana" , sans-serif;">Determine which dream location you can afford</span></h3>
<span style="font-family: "verdana" , sans-serif;">First of all, you should find out whether you can afford to take your writing on the road. The best way to do this is to make a budget.</span><br />
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<li><span style="font-family: "verdana" , sans-serif;">Determine how much money you earn every month</span></li>
<li><span style="font-family: "verdana" , sans-serif;">Determine your method of transportation</span></li>
<li><span style="font-family: "verdana" , sans-serif;">Consider lodging expenses</span></li>
<li><span style="font-family: "verdana" , sans-serif;">Include food costs</span></li>
<li><span style="font-family: "verdana" , sans-serif;">Purchase a travel insurance</span></li>
<li><span style="font-family: "verdana" , sans-serif;">Determine your entertainment costs</span></li>
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<span style="font-family: "verdana" , sans-serif;">You can also download such budget apps as GoodBudget, PocketGuard Budget App, and Budget Your Trip to keep your finances in check.</span><br />
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<span style="font-family: "verdana" , sans-serif;">Give it a trial run</span></h4>
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<span style="font-family: "verdana" , sans-serif;">A lot of travel writers recommend starting small to see whether you manage to make a living writing from the road. It is not necessary to travel around the world for one month. Choose a nearby country and book a short stay to decide for yourself whether travel writing is your piece of cake. Just break your usual writing routine to have new experiences. All glory comes from daring to begin. In any case, you can always come back if something goes wrong. And the most important thing – do not listen to those people who may tell you that everything you do is a nonsense.</span><br />
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<span style="font-family: "verdana" , sans-serif;">Create a comfortable workspace</span></h4>
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<span style="font-family: "verdana" , sans-serif;">Where exactly are you going to write? Your hotel room with a dreamy view or a nice little patio might be great ideas. Place where you write really matters a lot. So, try to make it as comfortable and cozy as possible. Don`t forget about tools that will help you write your best:</span><br />
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<li><span style="font-family: "verdana" , sans-serif;">Tape recorder</span></li>
<li><span style="font-family: "verdana" , sans-serif;">Pens and paper</span></li>
<li><span style="font-family: "verdana" , sans-serif;">Mouse and mousepad</span></li>
<li><span style="font-family: "verdana" , sans-serif;">Laptop</span></li>
<li><span style="font-family: "verdana" , sans-serif;">Keyboard</span></li>
<li><span style="font-family: "verdana" , sans-serif;">USB flash drive</span></li>
<li><span style="font-family: "verdana" , sans-serif;">Headphones</span></li>
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<span style="font-family: "verdana" , sans-serif;">It is really important to find your special spot. Museums, coffee shops, bars, and even trains are wonderful spaces in which you can get some serious work done as a successful travel writer.</span><br />
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<span style="font-family: "verdana" , sans-serif;">View this new kind of writing experience as an adventure</span></h4>
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<span style="font-family: "verdana" , sans-serif;">You should always remember that any experience can be worthwhile. Writing on the road probably won`t turn out exactly how you imagine it. Of course, it may seem like every writer`s dream but let`s take a hard look at it. It is a little harder than you might first think. Not all days will be perfect and you should be ready for it. Just manage your expectations and be grateful for every moment.</span><br />
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<span style="font-family: "verdana" , sans-serif;">Achieve the balance between work and leisure</span></h4>
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<span style="font-family: "verdana" , sans-serif;">It`s essential to guarantee yourself certain blocks of time to leisure. We are more than sure that you are always ready to sacrifice your leisure time and continue working on your interesting writing project. But it is a huge mistake to do so because after a while you may feel burnt out. You should enjoy yourself when you need to. Make it a habit to give yourself a one day off per week. This will learn you how to have balance. You should:</span><br />
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<li><span style="font-family: "verdana" , sans-serif;">Take control of your energy levels</span></li>
<li><span style="font-family: "verdana" , sans-serif;">Spend your leisure time on truly enjoyable and relaxing activities</span></li>
<li><span style="font-family: "verdana" , sans-serif;">Make sure you have enough leisure time to function</span></li>
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<span style="font-family: "verdana" , sans-serif;">So, how about taking a break and visiting all the sites?</span><br />
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<span style="font-family: "verdana" , sans-serif;">Don`t be afraid to go on your own</span></h4>
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<span style="font-family: "verdana" , sans-serif;">Don`t worry if you haven`t got anybody to travel with. Get out of your comfort zone and let new places, new people, and new experiences inspire your writing. Enjoy travelling and writing without someone else’s influence. Start putting yourself in situations that will let you meet new people from all over the world. And no, you don`t have to be a social butterfly! Just follow these simple rules:</span><br />
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<li><span style="font-family: "verdana" , sans-serif;">Give everyone a chance</span></li>
<li><span style="font-family: "verdana" , sans-serif;">Party with the locals</span></li>
<li><span style="font-family: "verdana" , sans-serif;">Meet people who love what you love</span></li>
<li><span style="font-family: "verdana" , sans-serif;">Get over talking to strangers</span></li>
<li><span style="font-family: "verdana" , sans-serif;">Use your social networks</span></li>
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<span style="font-family: "verdana" , sans-serif;">Collect memories</span></h4>
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<span style="font-family: "verdana" , sans-serif;">Collecting memories is a great travel writing exercise. Travelling is something that can turn you into a good storyteller. Your book or blog will be able to make your travel memories last forever. It would be a great thing to write an evocative and captivating travel diary. Learn to record the thrills and spills of your adventures:</span><br />
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<li><span style="font-family: "verdana" , sans-serif;">Write whatever catches your imagination</span></li>
<li><span style="font-family: "verdana" , sans-serif;">Use all your senses</span></li>
<li><span style="font-family: "verdana" , sans-serif;">Illustrate your diary</span></li>
<li><span style="font-family: "verdana" , sans-serif;">Describe the setting and your fellow travelers</span></li>
<li><span style="font-family: "verdana" , sans-serif;">Reflect on the new experiences you had</span></li>
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<span style="font-family: "verdana" , sans-serif;">Write high-quality content</span></h4>
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<li><span style="font-family: "verdana" , sans-serif;">Take one fabulous idea. You should definitely have one if you want to start writing your dream book. Write about things you are passionate about.</span></li>
<li><span style="font-family: "verdana" , sans-serif;">Build a blistering plot. Your unique story should force readers to keep turning pages.</span></li>
<li><span style="font-family: "verdana" , sans-serif;">Add unforgettable characters. Make them interesting and introduce them in a proper way.</span></li>
<li><span style="font-family: "verdana" , sans-serif;">Be as precise as possible. See the scene in your head before you can describe it clearly to your readers.</span></li>
<li><span style="font-family: "verdana" , sans-serif;">Don`t forget about the elements of a good book – setting, major and minor characters, conflict, climax, and resolution.</span></li>
<li><span style="font-family: "verdana" , sans-serif;">Don`t make your book boring. Enrich it with color and descriptive details.</span></li>
<li><span style="font-family: "verdana" , sans-serif;">Set a daily word count goal. Do not write a lot. Write often.</span></li>
<li><span style="font-family: "verdana" , sans-serif;">Discover your own writing voice. Inspire your readers just being yourself.</span></li>
<li><span style="font-family: "verdana" , sans-serif;">Be happy with your book. Write, review, edit, and rewrite your chapters as many times as you want.</span></li>
<li><span style="font-family: "verdana" , sans-serif;">Consider getting outside help. You can ask a professional editor to look over your manuscript and edit it properly. At custom writing services such as <a href="https://www.essaywanted.com/">https://www.essaywanted.com/</a>, you can get the high-quality writing assistance you really need.</span></li>
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<span style="font-family: "verdana" , sans-serif;">To travel and write at the same time is one of the most challenging and rewarding things you can do in your life. So, would you agree with this statement?</span><br />
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<span style="font-family: "verdana" , sans-serif;"><b>About the author:</b> <b><u>Jennifer Pauli</u></b> graduated from Corvinus School of Management and finished the faculty of Journalism at Corvinus University of Budapest. Currently, He is an editor, business writer, and copywriter, working with enough well-known companies, blogs, and personalities. Follow her on <a href="https://twitter.com/pauli_jennifer" target="_blank">Twitter</a>, <a href="https://plus.google.com/111025578228393343008" target="_blank">G+</a> and read the <a href="https://paulijennifer.blogspot.com/" target="_blank">personal blog</a></span>

Tips for Locally Independent Freelance Writers

Just imagine waking up in the comfortable hotel room on the Riviera or somewhere in Florence, drinking a strong cup of coffee or cappuccino,...

7 Tricks for Every E-commerce

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<span style="font-family: "verdana" , sans-serif;">With so many e-commerce websites popping up every day on every corner of the internet, it’s harder than ever to break through the noise. As a business, you need to be noticed by your audience, but that’s easier said than done. You need the right strategy to make an impact against big brands like Amazon which dominate the marketplace. </span><span style="font-family: "verdana" , sans-serif;">Here are <b>7 tips for improving your e-commerce strategy</b>.</span><br />
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</span><b><span style="font-family: "verdana" , sans-serif;">1. Understand Your Audience</span></b><br />
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</span> <span style="font-family: "verdana" , sans-serif;">Though easy to overlook, your audience is the most important part of your business. A lot of businesses focus on themselves. The focus should be on your audience, and how to better understand them. If you don’t know who you’re speaking to, nobody will listen. That’s why you need to know exactly who you’re speaking to with your e-commerce strategy. </span><br />
<span style="font-family: "verdana" , sans-serif;"><br />
</span><span style="font-family: "verdana" , sans-serif;"><b>2. SEO</b></span><br />
<span style="font-family: "verdana" , sans-serif;"><br />
</span> <span style="font-family: "verdana" , sans-serif;">SEO isn’t just for big businesses. It’s for every business. Search Engine Optimization is a key part of your ecommerce strategy if you want to be seen by the right audience.As an e-commerce business, you’re fighting for the right customers in your industry. If you want your audience to find you in their search, you need to have your website optimized with the best keywords for your industry. You need to rank highly for your keywords and descriptions to make sure your customers can find you over the competition. This </span><span style="color: #1155cc; font-size: 11pt; vertical-align: baseline; white-space: pre-wrap;"><a href="https://blog.testomato.com/ecommerce-site-optimized/" style="text-decoration-line: none;"><span style="font-family: "verdana" , sans-serif;">Earned Solutions</span></a></span><span style="font-family: "verdana" , sans-serif;"> infographic explains the importance of optimizing your e-commerce website.  Developing a strong SEO strategy is the best way to ensure your website is actually being seen.</span><br />
<span style="font-family: "verdana" , sans-serif;"><br />
</span> <span style="font-family: "verdana" , sans-serif;"><b>3. Easy Checkout</b></span><br />
<span style="font-family: "verdana" , sans-serif;"><br />
</span> <span style="font-family: "verdana" , sans-serif;">Most e-commerce websites focus on the buying experience while they should be focusing on the checkout experience. A poor checkout experience is the main reason why so many customers abandon their carts before checkout, claims merchant platform </span><span style="color: #1155cc; font-size: 11pt; vertical-align: baseline; white-space: pre-wrap;"><a href="https://www.shopify.co.uk/blog/8484093-why-online-retailers-are-losing-67-45-of-sales-and-what-to-do-about-it?rodeo_token=ee921ee6-29ce-4d6d-ba7b-dfbe4efffd23" style="text-decoration-line: none;"><span style="font-family: "verdana" , sans-serif;">Shopify</span></a></span><span style="font-family: "verdana" , sans-serif;">. Your checkout process should be simple and to the point. </span><br />
<span style="font-family: "verdana" , sans-serif;"><br /></span>
 <span style="font-family: "verdana" , sans-serif;"><b>4. Mobile-Friendly</b></span><br />
<span style="font-family: "verdana" , sans-serif;"><br />
</span> <span style="font-family: "verdana" , sans-serif;">By 2018, more users are accessing the web by mobile device than ever before. Marketing expert </span><span style="color: #1155cc; font-size: 11pt; vertical-align: baseline; white-space: pre-wrap;"><a href="https://www.clickz.com/the-age-of-m-commerce-why-consumers-love-using-mobile-as-a-shopping-tool/112518/" style="text-decoration-line: none;"><span style="font-family: "verdana" , sans-serif;">ClickZ.com</span></a></span><span style="font-family: "verdana" , sans-serif;"> reports many shoppers even prefer to shop from their phone! Your e-commerce website needs to be able to perform just as well on a mobile phone or tablet as it does on a desktop computer.</span><br />
<span style="font-family: "verdana" , sans-serif;"><br />
</span> <span style="font-family: "verdana" , sans-serif;"><b>5. Social Media</b></span><br />
<span style="font-family: "verdana" , sans-serif;"><br />
</span> <span style="font-family: "verdana" , sans-serif;">Social media is one of the biggest marketing tools of today, yet a lot of e-commerce websites are falling short. Social media lets you break barriers between yourself and your customers so you can learn more about your audience. You can speak directly to your customers as a human being, not a computer screen. This is how you build relationships that last!</span><br />
<span style="font-family: "verdana" , sans-serif;"><br />
</span> <span style="font-family: "verdana" , sans-serif;"><b>6. Content Marketing</b></span><br />
<span style="font-family: "verdana" , sans-serif;"><br />
</span> <span style="font-family: "verdana" , sans-serif;">Content marketing is on the rise, and it’s not slowing down anytime soon. As an e-commerce business, you can use content marketing to educate your audience before they buy from you. Nobody likes to be sold to, so include relevant content on your blog that creates value for your audience beyond simply selling to them. They’ll learn to trust you over your competition! </span><br />
<span style="font-family: "verdana" , sans-serif;"><br />
</span> <span style="font-family: "verdana" , sans-serif;"><b>7. Listen to Feedback</b></span><br />
<span style="font-family: "verdana" , sans-serif;"><br />
</span> <span style="font-family: "verdana" , sans-serif;">As an e-commerce website, you don’t speak to customers in person on a daily basis. This means it’s harder to know when there’s a problem that needs to be addressed. Face this heads-on by creating a plan for listening to customer feedback. Include surveys after a customer orders from your website so your audience has a chance to be heard. People like to know you’re listening. </span><br />
<span style="font-family: "verdana" , sans-serif;"><br />
</span> <span style="font-family: "verdana" , sans-serif;"><b>Best E-Commerce Strategy</b></span><br />
<span style="font-family: "verdana" , sans-serif;"><br />
</span> <span style="font-family: "verdana" , sans-serif;">Running a successful e-commerce business in 2018 means having the right strategy. Your e-commerce strategy says a lot about your business. The 7 tips above will help your website be seen by the right customers while pushing you ahead of the competition. The right strategy will put your business in front of the best customers while the wrong one will leave you struggling to be seen in this market. Follow the 7 tips above to grow your e-commerce business into a competitive force! </span>

7 Tricks for Every E-commerce

With so many e-commerce websites popping up every day on every corner of the internet, it’s harder than ever to break through the noise. As...

List of Mobile Design Test Cases For Ideal Bug Report

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Right now, the subject to mobile application testing has been a growing issue. Thanks to the growth of mobile device and its uses, mobile design test and application testing are rather indispensable. As per the latest research studies, users are known to have quite low tolerance levels for the buggy mobile applications. The current impact of these bugs can lead to decrease in store rating of the application, the poor form of user experience, credibility and reputation loss and even switching to the present application of the competitor. All these, can together, lead to the reduction in sales rate for the paid applications.<br />
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More on test case design:</h3>
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Mobile testing has been in vogue for years now, right from the time smartphones came into being. In this field, mobile design test forms an indispensable part of the entire mobile testing routine. Executing and preparing some of the predefined test cases specific to the mobile crashes can often simplify and accelerate current testing of the application crashes. There are some useful testing scenarios available, which track the mobile application crash.</div>
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<li>Verification of application behavior with newly released OS version</li>
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<li>Behavior of app in different devices with multiple OS, screen resolutions, and carriers</li>
</ul>
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<li>Working on application behavior in areas with no networks and its application by changing network manually from Wi-Fi to cellular and vice versa</li>
</ul>
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<li><div style="text-align: justify;">
Application behavior in areas like lifts and tunnels, where the network quality fluctuates</div>
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<a href="https://4.bp.blogspot.com/-wcjjauVQJ5E/Wvp3oUbzw1I/AAAAAAAAAFA/-S1Vb1dF-K03bZbiDFlGIaoHY0us2_zEACEwYBhgL/s1600/test%2Bcase%2Bdesign.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" data-original-height="450" data-original-width="750" height="384" src="https://4.bp.blogspot.com/-wcjjauVQJ5E/Wvp3oUbzw1I/AAAAAAAAAFA/-S1Vb1dF-K03bZbiDFlGIaoHY0us2_zEACEwYBhgL/s640/test%2Bcase%2Bdesign.jpg" width="640" /></a></div>
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<br />Types of mobile app testing:</h3>
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Before you head for <a href="https://hiremobilegeeks.wordpress.com/2018/02/16/top-10-mobile-application-testing-tool-for-app-developer/" target="_blank">mobile design test</a>, it is mandatory to get a quick look at the types first. Each one has its own specific features to consider.</div>
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<li><h4>
Functional testing: </h4>
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It performs on the functional behavior of application for ensuring that app works as asked for. Testing is performed mostly on the user interface and application based call flows.</div>
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<li>Just like other UI applications, the mobile application will require multiple human considerations.</li>
</ul>
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<li>If functional testing takes place manually, it can be a rather complex, time-consuming and exhaustive task because of mobile challenges like various OS, types of mobile devices and applications involving devices.</li>
</ul>
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<li>So, functional testing needs various human resources, time and money to automatically work on the testing procedure. Teams can finally combine automated tests with selected manual testing for balancing efficiency and coverage of functional testing.<br /></li>
</ul>
</li>
<li><h4>
Performance testing:</h4>
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Here, the procedure is carried out by the tester for testing the actions and performance of the application, which passes through multiple mobile devices challenges. Some of those challenges are poor battery power, network out of the coverage area, poor bandwidth, less memory, transferring heavy files and even concurrent approach to the server of application. It will help in affecting the performance of the mobile app, so testing is mandatory.<br />
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Interrupt testing:</h4>
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This procedure involves testing of the mobile application, which might be interrupted while using any application. It can hamper mobile app development services and should be tested as soon as possible.</div>
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<li>These interruptions can be associated with outgoing and incoming calls, SMS and MMS</li>
</ul>
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<li>Incoming notification and cable or battery insertion interruptions</li>
</ul>
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<li>Network recovery and outage issues</li>
</ul>
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<li>And switching on and off of media player<br /></li>
</ul>
</li>
<li><h4>
Memory leaking test:</h4>
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It forms another crucial part of the mobile test cases, which helps in presenting an ideal bug report lately. Memory leakage is one of the major negative issues of the current mobile application testing, which can affect mobile performance directly.<br />
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<ul>
<li>Because of the memory leakage, the process can easily slow down a bit while transferring files or accessing mobile devices in between any procedure. It might switch off the device automatically.</li>
</ul>
<ul>
<li>So, mobile devices are associated with limited memory when compared to the computer system. Most of the mobile OS applications are currently using extreme memory designed for processing. That makes memory leaking testing a prominent part to check the functionality of the application.<br /></li>
</ul>
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</li>
<li><h4>
Security testing:</h4>
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Here, the main purpose of this testing is to work on application’s network security and data. Here, these issues are thoroughly checked to see whether the application is responding as per the given guidelines or not.<br />
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</li>
<li><h4>
Operational testing:</h4>
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Most of the smart devices these days come with in-build backup panels and data recovery functions. It helps in recovering and saving files or documents of the applications or mobile devices, which you lot due to some uncanny reason. With the help of operational testing, you can test the recovery and backup procedure in particular for working properly and also responding as per the growing requirements.<br />
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Can be found earlier:</h3>
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Trained and experienced mobile app developer 
works hard to get these testing modules working as soon as possible. If 
used on time, then they will be able to find the crash related bugs at 
the earlier stages of the development cycle. So, the development teams 
will be able to clarify the reasons for crashes and performance issues 
and can pen down the right solutions. It will help in improving the 
quality of the application and satisfy user experience.<br />
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Author bio:</h3>
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Jennifer
 Ruth is a mobile app developer and currently working at HireMobileGeeks
 to manage the services for <a href="http://www.hiremobilegeeks.com/android-app-development/" target="_blank">android app development in the USA</a>. She 
likes to share her knowledge with tech savvy peoples in the form of 
articles. You can follow her on <a href="https://www.facebook.com/jennifer.ruth.988373" target="_blank">Facebook</a> to get more updates.</div>
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List of Mobile Design Test Cases For Ideal Bug Report

Right now, the subject to mobile application testing has been a growing issue. Thanks to the growth of mobile device and its uses,...

Top 7 WordPress Plugin to Overcome Security Challenges in 2018

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Being one of the biggest CMSs in the world, WordPress ensures that all the security checks are marked. Though this brilliant platform does everything to keep it less prone to vulnerabilities and hacking, there are a few loopholes that just couldn't be woven without additional security plugins no matter how good the previous version is of a platform. Various security measures have to be taken by website owners to make sure their WordPress website is hack-proof to prevent any kind of spam. Otherwise, there can be serious consequences, which can damage a complete website and throw a business into the woodshed. </div>
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<i>Here are a couple of plugins to overcome security challenges that a website owner can use:</i></h4>
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<b><br />1) <a href="https://wordpress.org/plugins/all-in-one-wp-security-and-firewall/" rel="nofollow" target="_blank">All In One WP Security & Firewall</a></b></div>
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An easy-to-use, well-supported, stable and comprehensive WordPress plugin, All In One WP Security and Firewall plugin enforces <a href="http://hirewpgeeks.over-blog.com/2017/09/security-concerns-protect-wordpress-website-with-easy-steps.html" rel="nofollow" target="_blank">good security practices on your WordPress website</a>. This plugin helps in reducing the security challenges of a website by checking for vulnerabilities, and by enforcing and implementing the updated techniques and practices of WordPress security. Below are the features offered by this plugin--</div>
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<li>Password strength tool to create a robust password for your website.</li>
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<li>Detect if you have a default "admin" username, and change it to something of your choice.</li>
</ul>
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<li>Login Lockdown feature to protect against any force login attacks.</li>
</ul>
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<li>Logout all the users forcefully after a certain period configured with your consent.</li>
</ul>
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<li>You can specify one or more specific IP address as whitelisting.</li>
</ul>
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<b>2) <a href="https://wordpress.org/plugins/bulletproof-security/" rel="nofollow" target="_blank">BulletProof Security</a></b><br />
As the name suggests, this particular plugin is helpful to overcome security challenges of a WordPress website. It offers a malware scanner, Database Backup, Firewall, Anti-Spam features, Login Security, and much more. It also offers a premium version, which contains extra features to bulletproof the security of websites from any possible attacks. Here is the list of features provided by BulletProof Security</div>
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<ul style="text-align: left;">
<li>Login security & monitoring, idle session logout, hidden plugin folders, and more.</li>
</ul>
<ul style="text-align: left;">
<li>Partial and full manual and scheduled backups of your database while offering Database Table prefix changer as well.</li>
</ul>
<ul style="text-align: left;">
<li>HTTP error and security logging along with backend and front-end maintenance mode.</li>
</ul>
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<b>3) <a href="https://wordpress.org/plugins/wordfence/" rel="nofollow" target="_blank">WordFence Security</a></b><br />
Wordfence is a featured-pack plugin that includes a malware scanner and an endpoint firewall to provide utmost security to a website. It is an ideal choice for plugins to <a href="https://iconshots.com/articles/tips-to-curb-wordpress-website-development-security-challenges/" rel="nofollow" target="_blank">overcome security challenges</a> on a WordPress website. The firewall of this plugin identifies and blocks any kind of malicious traffic arriving on your website. Its premium version offers a real-time IP blacklist, which helps website owners to block all requests from blacklisted IP addresses. Also, it protects your site at the endpoint so that encryption can't be broken and shouldn't be bypassed.</div>
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<br />
In addition, its security scanner checks core files, plugins, themes for any kind of malware like SEO spam, backdoors, blackhat SEO, code injections, and malicious redirects. You can even repair the files that are damaged or have overwritten with an original version. As soon as there is a threat to your website, you are informed right away.</div>
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<b>4) <a href="https://wordpress.org/plugins/vaultpress/#description" rel="nofollow" target="_blank">VaultPress</a></b><br />
Designed by Automattic, Vaultpress is a security plugin built to protect a website against malware, host outages, hackers and accidental damages. If you have accidentally lost your files and you have this plugin installed on your website, you can easily restore the original version quickly. Backups are pretty easy too!</div>
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<br />
<b>5) <a href="https://wordpress.org/plugins/better-wp-security/" rel="nofollow" target="_blank">iThemes Security</a></b><br />
Formerly known as Better WP security, iThemes Security plugin offers more than thirty ways to protect your website from any attacks. This plugin has been built and supported by BackupBuddy since its inception. Here is a list of features offered by iTheme Security plugin:</div>
<ul style="text-align: left;">
<li>Two-factor authentication to ensure your website is logged in by an authorized user.</li>
</ul>
<ul style="text-align: left;">
<li>Updating your WordPress keys is easier with this plugin.</li>
</ul>
<ul style="text-align: left;">
<li>Automatic scan of your website for malware. As soon as an issue is detected, you are sent an email.</li>
</ul>
<ul style="text-align: left;">
<li>Offers a time-span for a particular password, after which it gets expired, thus forcing users to change their password after regular intervals.</li>
</ul>
<ul style="text-align: left;">
<li>If a user is editing the content, iThemes security plugin tracks the activity, login, and logout.</li>
</ul>
<ul style="text-align: left;">
<li>It offers security from brute force attacks by banning users and hosts who have tried too many false attempts to log in to a website.</li>
</ul>
<ul style="text-align: left;">
<li>Site-scan feature to detect all kinds of vulnerabilities existing in a website. </li>
</ul>
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<b>6) <a href="https://wordpress.org/plugins/jetpack/" rel="nofollow" target="_blank">Jetpack</a></b><br />
This plugin is a combination of design, marketing, and security. Not only you can secure your websites from all possible attacks, but also design hundreds of <a href="https://www.wpblog.com/find-your-perfect-wordpress-theme/" rel="nofollow" target="_blank">professional themes</a> for any kind of site and measure, promote and earn moment. Without going into the marketing and designing services offered by Jetpack, let us take a look at the security services offered:</div>
<ul style="text-align: left;">
<li>Downtime monitoring of a website, filtering the spam content, and protecting brute force attacks are some key services of Jetpack.</li>
</ul>
<ul style="text-align: left;">
<li>A user can take daily or real-time backups of his/her website.</li>
</ul>
<ul style="text-align: left;">
<li>Two-factor authentication to ensure no bot can break in.</li>
</ul>
<ul style="text-align: left;">
<li>Offers code and malware scanning and resolutions for any automated threat.</li>
</ul>
<ul style="text-align: left;">
<li>Round the clock support from WordPress experts are available all the time for any doubts.</li>
</ul>
<div style="text-align: justify;">
<b>7) <a href="https://wordpress.org/plugins/wp-antivirus-site-protection/" rel="nofollow" target="_blank">WP Antivirus Site Protection</a></b><br />
With a deep scan of every file on your website, this plugin offers a complete security solution for digital stores on WordPress platform. From brute-force protection to daily cron feature and heuristic logic feature, WP Antivirus Site Protection plugin intelligently index your website to analyses all loopholes that may exist.</div>
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<br />
<b>Conclusion</b><br />
On an average, more than 30,000 websites are hacked every day, which makes it important for every website owner to secure the website. If you are using a static website, <a href="http://www.hirewpgeeks.com/services/html-to-wordpress/" target="_blank">convert HTML website to WordPress</a> for better security. Nonetheless, most admins do not know they are vulnerable, which is why they should make use of these plugins to fix common holes in order to stop automated attacks and strengthen the password and username. Prevention is always better than cure!</div>
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<br />
<b>Author bio:</b><br />
Brandon Graves is a lucrative WordPress designer work with a <a href="http://www.hirewpgeeks.com/" target="_blank">HireWPGeeks</a> (Known for migrate a website to WordPress services) in the USA. He has great interest in writing an informative post on WordPress development and security challenges, error solution, online marketing for WordPress blogs etc., Follow him <a href="https://en-gb.facebook.com/people/Brandon-Graves/100014986516759" rel="nofollow" target="_blank">Facebook</a> get instant updates.</div>
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Top 7 WordPress Plugin to Overcome Security Challenges in 2018

Being one of the biggest CMSs in the world, WordPress ensures that all the security checks are marked. Though this brilliant platf...

How to Build Profitable Business Using Social Media and Content Marketing

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<span lang="EN-GB">Creating an online business can be hard if the marketplace is saturated with lots of competition. However, by getting social media and content marketing right it doesn’t matter how strong the competition is, you’ll have a great chance of making a dent in the share of the marketplace. In some industries, content marketing is a requirement to compete as <a href="https://www.forbes.com/sites/briansutter/2016/12/02/8-trends-that-will-shape-content-marketing-in-2017/#83d89f84d5ad">most businesses are taking advantage of content marketing</a> already. <o:p></o:p></span><br />
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<span lang="EN-GB">There is a lot of overlap between social media and content marketing because material used for one form of marketing can also be utilized in the other. This is smart as you’ll achieve more by doing less work thereby increasing the cost-effectiveness of marketing campaigns.  <o:p></o:p></span></div>
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<span lang="EN-GB">For some actionable ideas on how to use social media and content marketing to grow your business here are some ideas your competition might already be using:<o:p></o:p></span></div>
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<b>Celebrate a wacky holiday</b></div>
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<span lang="EN-GB">For every single day of the year, there is a funky holiday that you can feature to add a bit of humour to your content marketing. For example, your audience probably didn’t know that October the 8<sup>th</sup> is Octopus Day, or that April 9<sup>th</sup> is “Name Yourself Day”. There are plenty more that are just as amusing.<o:p></o:p></span></div>
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<span lang="EN-GB">This gives you content ideas for the entire year. When your well of content ideas runs dry look at what’s being celebrated that week. This kind of content is both educational and entertaining, especially if the celebration in question fits in with the theme of your brand. <o:p></o:p></span></div>
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<b><span lang="EN-GB">“Caption This”<o:p></o:p></span></b></div>
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<span lang="EN-GB">Post a photo and simply ask the audience to caption it. You could even run a competition where the top captions get a prize or a discount on an upcoming product. For best results, the caption should be in line with your industry and thought-provoking. You want the creative juices of the audience to really be flowing so that they are engaged with the task at hand. <o:p></o:p></span></div>
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<span lang="EN-GB">A <a href="https://www.pinterest.com/explore/caption-contest/">“Caption This” competition</a> is not asking much of the audience, it’s perfect for those who typically like to spend just a few short moments before moving to something else online. If the prizes are worth fighting for then the competition should create a real buzz in your social media channels. <o:p></o:p></span></div>
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<b><span lang="EN-GB">Fill in the blank<o:p></o:p></span></b></div>
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<span lang="EN-GB">Another content marketing idea on your social media channels that allows the audience to participate is a fill in the blank post. This can include: “If I could have 1 date with a celebrity it would be _______”. This is a rather generic example, and for best results, you should make it industry specific. So let’s say you have a business related to the selling of shoes, the “fill in the blank” sentence could be about what brand to select if you were given a lifetime supply of shoes. There countless different ideas that you can come up with to get audience members to participate. <o:p></o:p></span></div>
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<span lang="EN-GB"><br /></span><span lang="EN-GB">Read More: <a href="http://www.ssmwebmarketing.com/2017/05/get-high-quality-backlinks.html">Best Places To Get High Quality Backlinks</a></span>
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<span lang="EN-GB">To engage the audience as fast as possible present the task via a large graphic, with a picture that’s related to the sentence. This will catch the attention of the reader visually and the rates of participation will rise. <o:p></o:p></span></div>
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<b><span lang="EN-GB">Highlight individuals in your business<o:p></o:p></span></b></div>
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<span lang="EN-GB">Customers typically get to learn about a business as an entity through branding, but usually have no clue what kind of people run the day to day operations. If there are loyal followers of your business then they’ll jump at the chance to learn who was behind the last marketing campaign, or who came up with the idea for the last product. <o:p></o:p></span></div>
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<span lang="EN-GB">For authenticity get the employee to contribute to the post from a first person perspective where they give an insight into what it’s like to work for the business. As a bonus, the employees will feel more empowered and appreciated to be put in the spotlight like that. <o:p></o:p></span></div>
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<span lang="EN-GB">Celebrating employees could be random, or you could select the employees with the best results for a given month. In any case, it’s a good idea to rotate those in the spotlight so that the audience gets a comprehensive account of who’s working at the company. <o:p></o:p></span></div>
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<b><span lang="EN-GB">Share industry specific resources<o:p></o:p></span></b></div>
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<span lang="EN-GB">Being a hub of valuable information can get your audience to come back for more, and it establishes you as an authority. Consequently, making it easier to sell products and services down the line. After all, the audience is more likely to trust an individual that’s already provided plenty of great information free of charge. <o:p></o:p></span></div>
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<span lang="EN-GB">The type of resource you could share could be a tool that improves the efficiency of a task such as a <a href="https://topaussiewriters.com/">writing service</a>, or an article that explains some new way of doing something. Instead of simply posting the resource add your own take on it. Explain how the audience can take advantage of the information, or what’s the best way to use that new tool – perhaps there is some function that sets the tool apart from the others. <o:p></o:p></span></div>
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<b><span lang="EN-GB">Run a poll<o:p></o:p></span></b></div>
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<span lang="EN-GB">A poll is another easy way of getting the audience to interact with your social media content, and it only takes a few seconds for them to do so. Polls can be fun as it allows the audience to express their opinion, and in the process learn what the general opinion is on a particular topic. <o:p></o:p></span><br />
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<span lang="EN-GB">However, there is a lot of side-benefit to be had from running polls. You could, for example, ask the audience what top 3 features they enjoyed from the last product you released. This gives you insight into what must be included in the next product you’re going to launch. It’s a way of doing market research that’s highly targeted and free – it only takes a few minutes to setup a poll. <o:p></o:p></span></div>
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<span lang="EN-GB">The results of the poll might be controversial and lead to fierce debate among the audience. This leads to even higher rates of engagement, which can only be a good thing for the popularity of your social media profiles. <o:p></o:p></span></div>
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<b><span lang="EN-GB">Conclusion <o:p></o:p></span></b></div>
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<span lang="EN-GB">Implementing the range of content marketing ideas presented above in your social media will only result in a larger following. Each method can be used regardless of what industry you’re operating in. <o:p></o:p></span></div>
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<span lang="EN-GB">For best results mix up the type of content you post so that your content marketing doesn’t become bland. For example, posting 7 polls in a day will look like you’re running out of ideas, and it doesn’t add much value to social media followers. Plan content ideas ahead of time to give yourself a better chance of coming up with something great. <o:p></o:p></span></div>
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