Larry page founded page rank and it is invented by the Google and it is one of the determining factors in where pages rank in Google search engine. Google views links to other websites as votes of confidence that the website has quality content material. And it is not entirely democratic thing and page that have been deemed important by their higher page rank in turn exert more influence with their links connections. This transfer of importance is also called Google this is a great when you are trying to make pages more significant. Notice how I am linking to other pages within other sites. It is intentional and part of good search engine optimization practice. It is very good practice that link to other relevant sites on the web when you find them. There are times when you don’t want to be so generous.

When No follow Works 

There are periods where you want to link to the websites but you don’t want to transfer any Google juice to this. Advertising and affiliate links are big example and these are links where you have either been paid outright to provide or you get paid by commission for any sales that someone else makes by following your link connection. If Google catches you passing page rank from paid link connection, they view it as spam and you could end up being removed from Google’s database.

If we talk about the another occasion period might be when you want to pay attention on something  as a bad  example  on the internet  and for example  you find a instance  of an outright lie  being  told on the internet  that never happens  right  and you  want to  pay attention  to the  misinformation but not  give it  any  sort  of  Google strengthen.

There is  an easy  answer  and hire seo expert use  the no follow  tag with Google  search engine  will not  follow  the link ,and  you  will remain  in good  standing  with the search engine. You can use a no follow  meta tags to negate  links  for an entire  page of the websites ,but  this is not  necessary  for  every page of website. In fact, if you are a blogger you should be a good neighbor and give your favorite sites makes strong. As long as they are not paying you for it.

If you have a blog or you have a forum so check through your administration settings. Chances are good that you will be able to make all comments no follow and it may already be structured up that way being non-payment. That’s one  way to  fight  comment spam and  you will  probably  still get spam but  at least  the spammers will not  be  rewarded with Google sap .In the  olden days  of the internet  and comment spam used to be a common cheap trick for  strengthen your site rank.

No follow Limitations 

Keep in mind that no follow tags doesn’t remove a site from Google’s file, Google doesn’t follow that instance of the connection, but that doesn’t mean the page won’t appear in the Google database from links someone else shaped.

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